Best of April Fools 2019

Best of April Fools 2019

April Fools Day is my favourite day on Facebook! It’s the one day of the year that businesses really go above and beyond with their creative team to come up with the funniest, most outrageous and clever posts they can to get noticed on April Fools Day. Some I...
The magic of Re-targeting

The magic of Re-targeting

So you’re having a moment of procrastination and doing a little online window shopping, checking out a goregous necklace – guilty! Then reality sets in as you get yet another email and you click out of the site and back to work. But then later that night...
Where to find images & videos for Facebook™

Where to find images & videos for Facebook™

Facebook is a visual platform and a big component of a successful Facebook ad is the creative. You want an image or video that stops people in their tracks and demands attention. So if you don’t have a big database of images and video of your own product you can...
10 key elements to increase your eCommerce conversion rate

10 key elements to increase your eCommerce conversion rate

Facebook ads are amazing for sending quality traffic to an eCommerce website, but what if you have lots of traffic but no one is checking out? There’s nothing more frustrating than looking at your stats seeing all the traffic and thinking WHY AREN’T YOU...
How your eCommerce store can comply with this GDPR thing

How your eCommerce store can comply with this GDPR thing

**Disclaimer. This post is not legal advice. I am not a lawyer and recommend you seek your own legal advice.** You may have noticed your inbox filling up with Privacy Policy updates in the last few weeks as businesses scramble to become GDPR compliant. So what is the...
How To Install The Facebook Pixel On Shopify

How To Install The Facebook Pixel On Shopify

If you’ve chosen Shopify for your eCommerce store, congratulations, it is a solid eCommerce platform with beautiful designs, user friendly interface and best of all it integrates beautifully with Facebook. To install the Facebook pixel on Shopify follow the...
How To Install The Facebook Pixel For WooCommerce

How To Install The Facebook Pixel For WooCommerce

WooCommerce is the eCommerce plugin widely used for WordPress websites. I love WordPress sites mainly because I learnt how to build websites on WordPress and still build all my own sites, such as this one. With the vast range of plugins available you really can create...
How to install the Facebook Pixel

How to install the Facebook Pixel

The Facebook pixel is the piece of code that allows you to work magic with your Facebook ads and re-target visitors to your site. The pixel tracks who visits your website and what they do while they are there such as: How long they spend on your site Which pages they...
How to create a Facebook pixel

How to create a Facebook pixel

The Facebook pixel is the magic piece of code that makes all our wonderful re-targeting ads work! The pixel starts collecting data from the moment you install it to your website, so even if you’re not ready to run Facebook ads yet be sure to install it now ready...
Best April Fools Day Posts for 2018

Best April Fools Day Posts for 2018

April Fools Day is the best day of the year on Social Media, as brands around the world fool their customers with exciting new products and services.  Below are some of my favourites so far.  If you have seen any great ones be sure to let me know in my free group...